Today, anyone can put up a professional-looking website.
Huge companies like Wix spend a ton to make you believe your site or blog is your business. The result?
Most people make the fatal mistake of believing that the site or blog is the business. It's not. Building a site or blog is actually the easiest part.
The hard parts are 1) the research and planning stage, 2) the creation of high-value content for your site (and social media), 3) traffic-building, and 4) monetization (converting visitors into income).
No "sitebuilder" does the hard parts. You do!